Express Shipping Info

Processing Order Please Wait

Once the process is finished,
you will be automatically
redirected to the order confirmation page.

EID SALE:

BUY MORE. SAVE MORE.

03111444282

cs@libertybooks.com

cart-icon

cart-icon

Availability: In Stock

Creative Selection - Inside Apple's Design Process During the Golden Age of Steve Jobs

Availability: In Stock

Creative Selection - Inside Apple's Design Process During the Golden Age of Steve Jobs

By: Ken Kocienda

(0)

Rs 3,295.00

Due to constant currency fluctuation, prices are subject to change with or without notice.

Add to Wishlist

Tags:

Creative Selection - Inside Apple's Design Process During the Golden Age of Steve Jobs 9781529004731 Art. Design and Architecture
Description
Book Details
Customer Reviews
‘Kocienda reveals the real secret of Steve Jobs's leadership and Apple's magic’ – Kim Scott, bestselling author of Radical Candor

A Wall Street Journal bestseller.

An inside account of Apple's creative process during the golden years of Steve Jobs.

'If you’ve ever wondered what it’s like to work in a hotbed of innovation, you’ll enjoy this inside view of life at Apple. Ken Kocienda pioneered the iPhone keyboard, and this book gives a play-by-play of their creative process – from generating ideas to doing a demo for Steve Jobs.'
Adam Grant, bestselling author of Originals

Hundreds of millions of people use Apple products every day; several thousand work on Apple's campus in Cupertino, California; but only a handful sit at the drawing board. Creative Selection recounts the life of one of the few who worked behind the scenes, a highly-respected software engineer who worked in the final years of the Steve Jobs era, the Golden Age of Apple.

Ken Kocienda offers an inside look at Apple’s creative process. For fifteen years, he was on the ground floor of the company as a specialist, directly responsible for experimenting with novel user interface concepts and writing powerful, easy-to-use software for products including the iPhone, the iPad and the Safari web browser. His stories explain the symbiotic relationship between software and product development for those who have never dreamed of programming a computer, and reveal what it was like to work on the cutting edge of technology at one of the world's most admired companies.

Kocienda shares moments of struggle and success, crisis and collaboration, illuminating each with lessons learned over his Apple career. He introduces the essential elements of innovation, inspiration, collaboration, craft, diligence, decisiveness, taste, and empathy, and uses these as a lens through which to understand productive work culture.
Publication Date: 12/12/2019
Number of Pages: 304
Binding: Paper Back
ISBN: 9781529004731
Categories: Non Fiction Art. Design and Architecture March

Write a review

Note: HTML is not translated!
Captcha

More Books from this Author

People Also Bought

Related Books

Recently Viewed

//