Bitter Brew: The Rise and Fall of AnheuserBusch and Americas Kings of Beer
By: William Knoedelseder
-
Rs 1,346.25
- Rs 1,795.00
- 25%
You save Rs 448.75.
Due to constant currency fluctuation, prices are subject to change with or without notice.
The engrossing, often scandalous saga of one of the wealthiest, longest-lasting, and most colorful family dynasties in the history of American commerce—a cautionary tale about prosperity, profligacy, hubris, and the blessings and dark consequences of success.
From countless bar signs, stadium scoreboards, magazine ads, TV commercials, and roadside billboards, the name Budweiser has been burned into the American consciousness as the "King of Beers." Over a span of more than a century, the company behind it, Anheuser-Busch, has attained legendary status. A jewel of the American Industrial Revolution, in the hands of its founders—the sometimes reckless and always boisterous Busch family of St. Louis, Missouri—it grew into one of the most fearsome marketing machines in modern times. In Bitter Brew, critically acclaimed journalist Knoedelseder paints a fascinating portrait of immense wealth and power accompanied by a barrelful of scandal, heartbreak, tragedy, and untimely death.
This engrossing, vivid narrative captures the Busch saga through five generations. At the same time, it weaves a broader story of American progress and decline over the past 150 years. It's a cautionary tale of prosperity, hubris, and loss.
Publication Date:
20/11/2012
Number of Pages::
100
Binding:
Hard Back
ISBN:
9780062009265
Book | |
What's in the Box? | 1 x Bitter Brew: The Rise and Fall of AnheuserBusch and Americas Kings of Beer |
Publisher Date:
20/11/2012
Number of Pages::
100
Binding:
Hard Back
ISBN:
9780062009265
The engrossing, often scandalous saga of one of the wealthiest, longest-lasting, and most colorful family dynasties in the history of American commerce—a cautionary tale about prosperity, profligacy, hubris, and the blessings and dark consequences of success.
From countless bar signs, stadium scoreboards, magazine ads, TV commercials, and roadside billboards, the name Budweiser has been burned into the American consciousness as the "King of Beers." Over a span of more than a century, the company behind it, Anheuser-Busch, has attained legendary status. A jewel of the American Industrial Revolution, in the hands of its founders—the sometimes reckless and always boisterous Busch family of St. Louis, Missouri—it grew into one of the most fearsome marketing machines in modern times. In Bitter Brew, critically acclaimed journalist Knoedelseder paints a fascinating portrait of immense wealth and power accompanied by a barrelful of scandal, heartbreak, tragedy, and untimely death.
This engrossing, vivid narrative captures the Busch saga through five generations. At the same time, it weaves a broader story of American progress and decline over the past 150 years. It's a cautionary tale of prosperity, hubris, and loss.
Children's Books
View AllPeter Pan & Wendy: one of the most magical stories ever written Paperback – May 13, 2022
By: J. M. Barrie
Rs 2,096.25
Rs 2,795.00
NEW
-25%
NEW
-40%
Grandmaster of Demonic Cultivation: Mo Dao Zu Shi (The Comic / Manhua) Vol. 1
By: Mo Xiang Tong Xiu
Rs 7,220.75
Rs 8,495.00
NEW
-15%
How to be Good at Maths Workbook 1, Ages 7-9 (Key Stage 2): The Simplest-Ever Visual Workbook
By: Carol Vorderman
Rs 1,995.00
NEW