The Simple Truths of Service is a customer service classic that will grab your heart and not let go! More than 5 million people have been touched by this story. Has it touched yours?

Your competitive edge in todays business environment is in how your customers are treated. If you want to succeed, its time to get creative about customer service! The Simple Truths of Service is an unforgettable true story about a very special young man who takes a chance and, through a simple act, is was able totrans form the service culture of a grocery store. This story is sure to have each and every member of your team will be coming up with their own ideas of how to deliver that extra special service after they read this book Johnny is young man living with Down Syndrome who changes the culture of a grocery store by being creative and giving the customers more than they expect. He puts his own personal signature on each and every customer interaction, and has customers waiting in line so they can interact with him. Read about Johnny plus other great customer service stories from Ken Blanchard. Your customer service team will be bursting with new ways to make your company stand out from the crow