Web M@rketing in a week
It took four years for the Web to recruit 50 million surfers. In just seven days this book shows you how to turn your business into a Web-wide winner.
Full of 'inside secrets' that explain how the Internet can become your greatest marketing asset, this book covers every business aspect, from getting on the Web to reaching employees, suppliers and customers worldwide.
This book has been fully revised by the author for the 2002 series relaunch.