100 Ideas That Changed Fashion chronicles the most influential fashion ideas that changed womenswear in the West from 1900 to the present day. The book will be visually arresting, exciting to read and an inspiring fashion bible. By charting the incidents and ideas that changed the way women dress, it will incidentally give a history of 20th century fashion. But rather than just documenting the changes in fashion, it crucially explains why these changes happened. From the invention of the bias cut and the stiletto heel to designers such as Coco Chanel, who changed the way we think about clothes, the book will be entertaining, intelligent and a visual feast.
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