Design Management: Managing Design Strategy, Process and Implementation By : Kathryn Best

Design Management: Managing Design Strategy, Process and Implementation
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  • Author: Kathryn Best
    Publication Date: 06/05/2006
    Binding: Paperback
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Design management (the management of design strategies, processes and projects) is an intricate subject. As the role of design in the world continues to broaden, organisations are increasingly viewing design as being integral to their decision-making processes. Opening with a contextual overview of the subject, Design Management then explores the stages involved in the application of design to business. Each topic is accompanied by key questions that get the reader to think about the issues raised, and professional case studies and interviews demonstrate the knowledge and practices described. Areas of key practical skills are outlined in order to bridge 

Book Details

Number of Pages: 216 Pages
Bar Code: RP9782940373123
Publisher: Ava Publishing

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