-250x67.png?q6 "Liberty Books")
Buying In: The Secret Dialogue Between What We Buy and Who We Are
By:
-
Rs 500.00
Due to constant currency fluctuation, prices are subject to change with or without notice.
We're offering a high
discount on this book as it is slightly damaged
Marketing executives and consumer advocates alike predict a future of brand-proof consumers, armed with technology and a sophisticated understanding of marketing techniques, who can effectively tune out ad campaigns. But as Rob Walker demonstrates, this widely accepted misconception has eclipsed the real changes in the way modern consumers relate to their brands of choice. Combine this with marketers' new ability to blur the line between advertising, entertainment, and public space, and you have dramatically altered the relationship between consumer and consumed
15%
The Eat Right Prescription From Indias Leading WeightLoss Surgeon
Rs 505.75 Rs 595.00 Ex Tax :Rs 505.75
50%
Atomic Habits: An Easy and Proven Way to Build Good Habits and Break Bad Ones
Rs 4,195.00 Ex Tax :Rs 4,195.00
The Unconquered: In Search Of The Amazons Last Uncontacted Tribes
Rs 995.00 Ex Tax :Rs 995.00
25%
Operation Dark Heart: Spycraft And Special Ops On The Frontlines Of Afghanistan And The Path To Victory
Rs 1,687.50 Rs 2,250.00 Ex Tax :Rs 1,687.50
26/11 Mumbai Attacked
Rs 595.00 Ex Tax :Rs 595.00
25%
Pakistan At Knifes Edge
Rs 596.25 Rs 795.00 Ex Tax :Rs 596.25
25%
Punjabi Taliban
Rs 446.25 Rs 595.00 Ex Tax :Rs 446.25
Anna Hazare: The Face Of Indias Fight Against Corruption
Rs 300.00 Ex Tax :Rs 300.00
Osama Bin Laden A Biography
Rs 400.00 Ex Tax :Rs 400.00
40%
Bailout An Inside Account of How Washington Abandoned Main Street While Rescuing Wall Street
Rs 357.00 Rs 595.00 Ex Tax :Rs 357.00
50%
How To Win A Cosmic War God Globalization And The End Of War
Rs 347.50 Rs 695.00 Ex Tax :Rs 347.50
