e-Shock the New Rules - The Electronic Shopping Revolution: Strategies for Retailers and Manufacturers
e-Shock the New Rules - The Electronic Shopping Revolution: Strategies for Retailers and Manufacturers
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Publication Date:
Nov, 16 2000
Binding:
Paper Back
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e-shock and e-shock 2000 proved themselves to be landmark books that revolutionised the way major retailers and manufacturers look at the strategic opportunities for e-commerce. But in the online world nothing is static - and now there is a new game in town. To keep pace with the rapid rate of change and developments in e-commerce, Michael de Kare-Silver has radically revised and updated e-Shock 2000 and added a vital new strategy section - The New Rules of e-Commerce Success.