Softness is a superpower so many mistakenly suppress, but flaunting femininity at work and in life will lead you to higher peaks and bring in more allegiant masculinity every time. 

In a world of “Me Too,” women are struggling with the notion of softness and empathy while living up to the strong-suiter persona in order to win at work. Compassion and femininity are superpowers, and toughness and fear will never earn trust and loyalty in the workplace or in life. While many women fight to put on their best “bitch face,” they should simply slip on a smile instead. 

In her book, Mindie Barnett explores her own experiences working for the “devil” in that famous book of Prada and how she constructed her company on the complete opposite premise than leading with fear. Instead, she embraces her femininity and steers her team with a sense of warmth and compassion without losing her competitive edge. Learn how to create camaraderie with your competition, inspire your team to soar, and rock a haute shade of lipstick while doing it.