The Fundamentals of Design Management By : Kathryn Best

The Fundamentals of Design Management

The Fundamentals of Design Management is a comprehensive guide to managing the people, projects, processes and procedures behind the design of our everyday products, services, environments and experiences. This title emphasises the inter-disciplinary nature of design management, and as such is of relevance to those from a number of backgrounds: art and design, business, marketing or media. It explicitly places the principles and processes of design within the context of a business or enterprise. The Fundamentals of Design Management considers the process of managing design through the experiences of a range of design practitioners and industry experts.

Book Details

Number of Pages: 208 Pages
Bar Code: v
Publisher: Thames & Hudson

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  • Views: 118
  • Author: Kathryn Best
    Publication Date: 30/11/-0001
    Binding: Paperback
    Availability: Available For Sale
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