Author Information:

Ted Topping is an experienced speaker, author, consultant and educator specializing in perfecting the customer experience. In addition, he organizes a variety of Benchmarking Study Tours through his company, Creative Insights Inc. Ted’s unique expertise comes from personal experience and decades of real-life consulting work. He is a strong generalist who understands many aspects of a consumer-facing business. His approach is practical and action-oriented, and he delivers not just ideas but usable tools.