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Author Information:

Tom Eisenmann is the Howard H. Stevenson Professor of Business Administration at Harvard Business School and the faculty co-chair of the Arthur Rock Center for Entrepreneurship. Since joining the HBS faculty in 1997, he has launched eleven MBA courses on a range of topics related to entrepreneurship, including The Entrepreneurial Manager, an introductory course taught to all 900 first-year MBAs and Entrepreneurial Failure, an MBA elective. Eisenmann has written over one hundred Harvard Business School Case Studies and his writing appears regularly in the Wall Street Journal, The New Statesman and The New York Times.


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