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Author Information:

Gangadhar Krishna strongly believes in the maxim ‘Sales heaps but Service Reaps’. His kaleidoscopic career spans a multitude of industries being, travel, airlines, retail banking and courier services, where he has been handling customers while delivering service. He is also experienced in credit management. His work is spread over different countries such as, India, Australia and United Arab Emirates. Given all the experience, he enjoys studying customer behaviour, understanding their expectations, pondering over service delivery, thinking out of the box to ensure customer satisfaction. Having felt the pulse of the customer, he started freelance writing, penning articles for newspapers and magazines and soon launched his personal portal www.delightingcustomers.com. Later, he designed a theory in service excellence. A theory that can be applied to any industry. His theory was awarded copyright from United Arab Emirates and also covered under the Indian Copyright Law. During this journey, Gangadhar started coining one-liners on customer service. And what started as a collection of one-liners, ended up as an illustrative book titled ‘Delighting Customers Is’. And according to Gangadhar, the journey goes on to give service more meaning in business because ‘Sales heaps but Service reaps’.


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