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BRAIN RE-ENGINEERING: The Art of Being Mentally Tough

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BRAIN RE-ENGINEERING: The Art of Being Mentally Tough
By
N. S. Srinivasan & G. Balasubramanian
This futuristic and truly thought provoking book uses a unique methodology to discuss a range of contemporary management issues, especially those relating to organizational change and innovation. The authors have conceptualized a unique neurobiological framework which is designed to rejuvenate human ingenuity, and to help solve the overwhelming range of economic and existential problems that individuals face on a day to day basis.
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