By Adrian Slywotzky

Presented in 23 compact lessons, THE ART OF PROFITABILITY features an ongoing tutorial between two fictitious individuals: the old and wise teacher, David Shao, the business master, and his pupil, Steve Gardner, a young and ambitious manager. Along the way, Zhao goes through a number of business models and pushes his student to examine how a variety of businesses go about making money. Through Zhao's teachings, Steve begins to see how profits can be improved simply by taking a step back and gaining a new perspective.

Published Date: 17/07/2008 Format: PaperBack ISBN: 0-446-69227-1 Publisher: Business Plus No of Pages: 254 Rating: Retail price: Rs. 975.00 Our price: Rs. 975.00 Reviews: 0 reivew(s).

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