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Leadership and Motivation: The fifty-fifty rule and the eight key principles of motivating others
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Leadership and Motivation: The fifty-fifty rule and the eight key principles of motivating others
By
John Adair
High-profile disasters, from floods to terrorist attacks, appear in our newspapers and on our TV screens almost daily. However, the coverage rarely mentions risk or risk management. How do people and organizations really manage risk in such extreme circumstances?
There is no doubt that people who are well motivated perform better than those who are not. Good, positive motivation can create, maintain and improve the performance of any team. Successful leaders and managers must develop motivational skills and an understanding of motivation is essential. Leadership and Motivation, by acknowledged expert John Adair, explores the subject of motivation in depth. First, he argues that it is only by understanding the needs that drive motivation that you can really inspire your colleagues. He then reassesses the theories of Herzberg and Maslow, major contributors to our understanding of motivation, and offers his own general theory of motivation: the fifty-fifty rule. Finally, he puts his thoughts into a practical context, and identifies the eight key principles of motivating others. Motivation increases efficiency, effectiveness and productivity and makes reaching targets more likely. Leadership and Motivation will stimulate your thoughts and ideas on how to inspire, and offers you some practical ways in which you can better motivate yourself and others.
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