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Competing with the Best: Strategic Management of Indian Companies in a Globalizing Arena

By Rajnish Karki

When after forty years of licence-permit-raj India opened up its markets and took its first tentative steps in the global economy, no one could have imagined that in less than two decades Indian companies would be in a position to shape the global marketplace. With a sea change in their capabilities, beliefs and aspirations, Indian companies today come across as confident, aggressive and world class as they self-assuredly take over multinational giants like Corus. The closest analogy would be to Japanese companies of the early 1970s, and their potential impact on the world of business in coming decades could be as much, if not more. For this, Indian companies need to evolve original approaches, rather than depend on borrowed ideas, to engender inimitable and sustainable advantages in the global marketplace.

Published Date: 05/02/2008
Format: HardBack
ISBN: 0-67-008178-7
Publisher: Penguin India
No of Pages: 242
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