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101 Ways to really satisfy your customers: How to keep your customers and attract new ones

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101 Ways to really satisfy your customers: How to keep your customers and attract new ones
By
Andrew Griffiths
Practical Tips for exceeding your customers expections Modern consumers are more demanding and more informed than ever before. They are aware that they have choices and that there is considerable competition for their business. Costs can only go so low, so there is a limit to reducing prices as a competitive tool. This leaves one area for modern businesses to outshine their competitors, and that is customer service. Small businesses have the greatest potential to offer extremely high levels of customer service, due to their direct contact with customers. Unfortunately, very few people fully realise the power of customer service and what it can do for their business.
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