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Common Sense Business: Starting, Operating, and Growing Your Small Business--in Any Economy
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Common Sense Business: Starting, Operating, and Growing Your Small Business--in Any Economy
By
Steve Gottry
Steve Gottry's "Common Sense Business: Starting, Operating, and Growing Your Small Business - In Any Economy!" provides down-to-earth, tested, and refreshingly honest advice to everyone who owns a small business, works in one, or wishes to make their first small business dream a reality. For more than three decades, business owner Gottry has identified winning solutions to the questions and problems common to small business, and presents them here in a text clear of abstraction and theory. Gottry taps into the wealth of his experience to show the reader how to navigate each stage of the small business life-cycle, prosper over the ups and down of recession and expansion, and avoid the deadly mistakes that can destroy the dreams of the small business owner. Gottry's can-do spirit, humour and humanity are on target with the millions of at-home entrepreneurs looking for advice. The book is the perfect gift for the prospective owner thinking about their first business, and an inspiring pick-me-up for the entrepreneur rebuilding from a business failure.
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